Content Delivery Networks (CDNs): What They Are and What They Do | Brandom Digital Marketing
Content Delivery Networks (CDNs): What They Are and What They Do Introduction In today’s digital economy, speed and reliability define user experience. Whether a visitor is streaming a movie, shopping online, or browsing a corporate website, they expect instant page loads and uninterrupted access. For organizations, meeting these expectations is critical because slow websites not only frustrate users but also reduce search engine rankings, conversion rates, and overall trust. A key technology that makes fast, global, and secure content delivery possible is the Content Delivery Network , or CDN . A CDN is an interconnected system of servers strategically distributed around the globe to deliver content more efficiently to users. Instead of relying on a single server to handle all requests, a CDN decentralizes content, caching and serving it from multiple points of presence (PoPs). This approach reduces latency, increases redundancy, and provides scalability that traditional hos...